There is little doubt we are in the midst of the social media revolution. Question is, do researchers recognize it?
Researchers have a reputation for being the quiet, studious type. They avoid media attention, and therefore, would shun social media tools such as Facebook, Instagram, SnapChat or Twitter. A November 2014 article in Lab Manager addressed the social media revolution and social media’s role in the scientific community in the following way:
“Revolutions rearrange the established order. On one side are the disrupters, agents of change who champion social media. The diehards have a different drift—many of the old lions and scientists in positions of power are defenders of the status quo. Betwixt and between are the majority of scientists, who are of different minds about social media.
“Digital tumult rattles science in its entirety. Researchers certainly hear the roar.”[i]
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